Blog: your guide to the world of domains • Let's Domains domain registrar

ccTLD guide: when a country-code domain is better than .com

2026-06-09

Categories: Domains

Author: Agnieszka Pawlak

You're launching in Germany. Should your domain end in .de or .com? It's not a trivial question. The domain extension you choose shapes how local users perceive your site, how search engines categorize your content, and how quickly you can carve out a credible presence in a specific market. For years, .com was the default...

Why .AI is the best domain for your startup in 2026 | Guide & Costs

2026-05-12

Categories: Domains

Author: Agnieszka Pawlak

In 2022, there were around 60,000 registered .ai domains in the world. By mid-2025, that number crossed 600,000 — a tenfold increase in just three years. Registrations grew 50% in 2022, then 230% in 2023, and an extraordinary 300% in 2024 alone. This isn’t just a trend; it’s a market signal. If you are looking...

What happens to your website when your domain expires?

2026-04-03

Categories: Domains

Author: Agnieszka Pawlak

You open your browser, type in your website address — and nothing loads. Or maybe you got an email warning you that your domain is about to expire. Either way, it's a stressful moment. Don't worry. Most expired domains can be recovered, and the process is simpler than you might think. This article walks you...

A profitable choice of domain extension — how the right TLD works for your sales

2026-03-09

Categories: Domains

Author: Marcin Pieleszek

A domain extension isn't a magic SEO fix — but it does influence how people behave, how visible your website is, and how your language versions are structured. In practice, the choice of top-level domain (TLD) determines how quickly users recognize your website, how they interpret your web address, and whether they'll click your link...

Multi-domain strategy: how to increase your brand's visibility online?

2026-02-27

Categories: Domains

Author: Marcin Pieleszek

Using several URLs for a single brand is a proven method of increasing your online reach. A multi-domain strategy lets you target different audiences, protect your company name from competitors, and build a stronger position in search engines. But before you register additional addresses, it's worth understanding the benefits and risks — as well as...

How to protect yourself from typosquatting?

2026-01-14

Categories: Domains

Author: Konrad Gurdak

Imagine that, in an atmosphere of undisturbed calm, you begin to notice a decline in traffic on your website or a decrease in the number of new buyers in your online store. Let's agree that this is the optimistic version. In the pessimistic version, you notice negative customer reviews complaining about the quality of “your”...

Strengthen your personal brand with a personal website domain

2025-12-02

Categories: Domains

Author: Agnieszka Pawlak

Strengthen your personal brand with a personal website domain “Do you have a website?” is a common question that is asked at networking events. It's better to have an answer prepared for it. Whether you have an online business or not, it's nice to have a piece of the Internet dedicated just to us, isn't...

How will a properly chosen domain support a marketing campaign?

2025-11-24

Categories: Domains

Author: Agnieszka Pawlak

It is of no use to intricately prepare a promotional campaign if the information about it fits somewhere in the depths of your website and a very long link leads there. Of course, there are tools like bit.ly with which you can effectively shorten any long link. Note, however, that it is then a random...

Promote your business from your personal domain

2025-10-01

Categories: Domains

Author: Agnieszka Pawlak

Choosing whether to promote your business under your personal name or a company name is an important decision that depends on your goals and brand vision. Should you promote your business under your name or company name? Most entrepreneurs prefer to promote under their company name, especially if it is unique, easy to remember, and...

Painful consequences of not renewing a domain name – cases, risks and best practices

2025-09-16

Categories: Domains

Author: Agnieszka Pawlak

Forgetting to renew a domain name may seem like a small mistake, but the consequences can be severe. From banking giants to global brands, many companies have experienced website outages, angry customers, and reputational damage due to expired domains. This article revisits real-world cases, explains how the domain lifecycle works, and offers practical tips for...